exclude
Selector or XPath of an element that must NOT exist.
Example 1:
"exclude": "div.content"
Ignore the rule when the page contains
div.content.
Example 2:
"exclude": "//a[contains(@href,'-') and text()='next']"
Ignore the rule when the page contains
//a[contains(@href,'-') and text()='next'].
Use exclude when a site is dynamic and nextLink can change.